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Denver Announces 311 System Upgrade with Social Listening Capabilities
Government Technology: Denver, a consolidated city-county, is making ongoing changes to how it interacts with more than 650,000 residents, resolves service issues and gets ahead of potential community problems as they develop.
On Tuesday, April 4, more than a year after it went live, city and county officials announced their 311 system upgrade built on the Salesforce Service Cloud Einstein platform. But the new system isn’t the only solution in the works.
During the “last couple weeks,” the city-county's deputy CIO told Government Technology, Denver also quietly went live with the Salesforce Marketing Cloud solution, and with Radian6, part of the company’s Social Studio, which enables municipalities to track and aggregate local online conversations via social media.
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