State & Local

5 Steps to Recruit Tech Talent to Your City

Data-Smart City Solutions: City officials intent on using technology to improve the way they operate face a range of obstacles in convincing talented data analysts, systems architects, and coders to come work for them. How can a city compete with tech giants like Google or Facebook that can offer much larger salaries, access to trendy products, and stylish work environments?

Based on my experience in city government, as well as many conversations with mayors, department heads and chief data officers, I’ve learned that improving communications to job-seekers and creating a more tech-friendly city environment can go a long way toward appealing to the best of the IT world. Here are five steps cities can take to make their data and IT offices a hub for tech talent:

Create attractive job descriptions and post them in the right places. In an Internet-driven job market, the first line of communication for an employer is often a general job site, which means local governments need to write engaging job descriptions to distinguish themselves from thousands of other listings. Cook County, Ill.’s Bureau of Technology has invested in its job listings, rewriting descriptions to appeal to private-sector employees and combining formerly separate jobs, which creates more substantive opportunities and frees up funds to increase salaries.

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