State & Local Government Policy, Business and Technology

Video Analytics Platform Helps Cities Monitor Pedestrians, Vehicles

Government Technology: Digital image analysis isn’t anything new. Google and Facebook have used it to search and tag images, cybersecurity firms use it to detect criminals, and most recently, Twitter has applied it to its live streaming app Periscope to guide users to fresh content.

Despite its popularity, however, video analytics price points have often impeded cities from reaping the benefits afforded in the private sector. Until now, that is. Smart city startup Placemeter has invented an affordable video recognition technology that cities can leverage to analyze pedestrian and car traffic. The New York company’s co-founders Alex Winter, also its CEO, and Florent Peyre, its COO, said the platform is designed for nearly any video camera and installs in minutes.

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